My Socials
"This is absolutely the perfect use for this."
- Top Comment
The day Harry Styles' new song, 'Aperture' from his album 'Kiss All The Time. Disco, Occasionally' launched, another photographer and I thought it would be a great opportunity to use the song as a way to market our photography accounts while showing off our photographs. Hours after this song was released, we posted our videos and the next morning all photographers were catching on to the trend we started.
This milestone in my photography career really showed me how anyone can start a trend; it just takes one creative thought.
"I need this to be a trend for photographers... like your work is amazing✨"
- Second Top Comment
Third-Party Content Creation Experience
"It's one of the most popular videos with likes on TikTok we've had in years!"
- Director of Operations for East-Coast Region
- my video idea based off of current trend.
- pitched to social media manager and she loved it. told her i can have the video ready for her in 3 days (due to scheduling).
- filmed, wrote script, and directed video
- sent off to director and she posted within the next two days.
"Just wanted to say another thank you your video and it's had over 332k views on TikTok!"
- Social Media Manager
Social Content Pitch
A month before the Harry Potter Chicago Store opened (March 2025), I was hired on to assist the visual team in building out the store. As I was training for the position, I couldn't help but notice how the New York store had its own social media page. This made me wonder, "What would ie be like if the Chicago store had its own socials as well?" From that thought alone, I took the initiative to create a Social Content Pitch and sent it off to the general manager. He then sent it off to the marketing team in the UK and the rest is history.
Branding Guidelines
While freelancing, Starwave Magazine reached out to me and asked to assist with their graphics. So, I created this branding guideline for graphics on social media. This presentation highlights post sizes for documents, assets that are required to use on posts to maintain visual consistency, and organization and posting.